Buyer Activity Is Up Despite Higher Mortgage Rates

If you’re a homeowner thinking about making a move, you may wonder if it’s still a good time to sell your house. Here’s the good news. Even with higher mortgage rates, buyer traffic is actually picking up speed.
 
Data from the latest ShowingTime Showing Index, which is a measure of buyers actively touring homes, helps paint the picture of how much buyer demand has increased in recent months (see graph below):
 
 
As the graph shows, the first two months of 2023 saw a noticeable increase in buyer traffic. That’s likely because the limited number of homes for sale kept shoppers looking for homes even during colder months.
 
To help tell the story of why the latest report is significant, let’s compare foot traffic this February with each February for the last six years (see graph below). It shows this was one of the best Februarys for buyer activity we’ve seen in recent memory.
 
 
In the last six years, we saw the most February buyer traffic in 2021 and 2022 (shown in green above), but those years were highly unusual for the housing market. So, if we compare February 2023 with the more normal, pre-pandemic years, data shows this year still marks a clear rise in buyer activity.
 
The uptick in buyer traffic is even more noteworthy considering the increase in mortgage rates this February. The Freddie Mac 30-year fixed mortgage rate rose from 6.09% during the week of February 2nd to 6.50% in the week of February 23rd. But even with higher rates, more buyers were looking for a home.
 
Jeff Tucker, Senior Economist at Zillowsays the increased buyer activity could continue:
 
“More buyers will keep coming out of the woodwork. We always see a seasonal uptick in home shoppers in March and April . . .”
If you’re looking to sell your house, seeing buyers still active in the market this year should be encouraging. It’s a sign buyers are out there and could be looking for a home just like yours. Working with a real estate professional to list your house now will help you get your home in front of eager buyers today.
 

Bottom Line

Rising foot traffic is a bright spot for this year’s housing market and indicates that buyers are looking to purchase this year, even with higher mortgage rates. If you’re ready to sell your house, let’s connect.

Recent Blog Posts

First Market Update of 2025: What’s Happening in Placentia and Orange County Real Estate?

Is the real estate market slowing down? Our January 2025 update for Orange County and Placentia analyzes key trends, including sales, interest rates, and economic repo… Read more

Little Emma, Big Mission: Spreading Allergy Awareness

From diagnosis to YouTube stardom, meet the inspirational six-year-old championing food allergy awareness and community support

Recipes

How to Make Delicious Pozole Rojo Inspired by Disney California Adventure Park

Discover how to create mouth-watering Pozole Rojo inspired by Disney California Adventure Park! Perfect for Orange County locals

Recipes

Whip Up a Taste of Disneyland with Loaded Baked Potato Soup!

Savor the Magic of Carnation Cafe with Loaded Baked Potato Soup: A Disney-Inspired Dinner Adventure!

Dealing with Sadness During the Holidays

Take care of yourself this holiday season with these compassionate tips from the Trauma Intervention Program (TIP)

Before You Host This Year’s Holiday Gathering, Check for Food Allergies

Tips and Tricks for a Joyful and Safe Gathering

Recipes

Taste the Magic: Disney-Inspired Thanksgiving Recipes!

As a retired Disney Sales Executive with nearly a decade of magical experience, I’ve been the go-to Disney resource for family and friends, even since I bid farewell t… Read more

A Guide for Orange County Homeowners: Understanding Reverse Mortgage Payoff

Are you or a loved one dealing with the aftermath of a reverse mortgage? Read more

Unveiling the Magic: Why Updates and Staging Sell Your House for Top Dollar

Selling a house is a significant life event, and getting the best possible price is a top priority. While location plays a major role, the condition and presentation o… Read more

Work with Nelida

Providing clients with ultimate bespoke representation, customized marketing strategy, and a culture built on service. Excelling in exceeding expectations for buyers and sellers.